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March 2007 |
Vol. 15, No. 1 |
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Download IMI’s E-mail and the Decline of Business Communications White Paper
By Jason Murtagh, Marketing Coordinator
If you are like most business professionals when faced with an overflowing e-mail inbox, your primary concern is to quickly clear your plate in anticipation of the next inevitable round of incoming messages. But by spinning off short, rapid-fire responses without regard to organization and structure, are you only setting yourself up for even more aggravation?
Vague or disorganized messages can often lead to an endless barrage of response e-mails from coworkers and customers who are unclear as to how they should take action. You can quickly find yourself spending several hours each day simply deciphering and responding to the deluge. This is a sizeable hit to you and your organization’s daily productivity.
Research has shown that taking a little bit of extra time to make sure your intended message is clear and accessible can have a dramatic effect on your recipients ability to understand and, in turn, act upon your e-mails.
E-mail and the Decline of Business Communications, part of IMI’s White Paper Series, is the result of a recent survey of close to 600 business professionals which showed that people are so overwhelmed by the sheer number of poorly executed e-mails they are receiving that they are finding it increasingly more difficult to follow the content and take appropriate action.
In E-mail and the Decline of Business Communications, Information Mapping looks at the reasons behind the apparent decline in business writing skills and offers some tips on how you can create more effective and efficient e-mails that improve organizational efficiency, create customer loyalty, and improve employee morale.
You can download the E-mail and the Decline of Business Communications White Paper here.
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